Editorial Policy
Last Updated: 03/06/2026
This editorial policy explains how content is researched, written, reviewed and maintained on Vivere.
About Vivere
At Vivere, we aim to provide clear, balanced and trustworthy information relating to gut health, microbiome science, wellness, nutrition, longevity, NAD+, supplements and general wellbeing.
Our content is written for health-conscious adults in the UK who want to better understand gut
health, nutrition, and longevity without prior clinical knowledge. Content is produced primarily to inform and educate users.
Some content may also be relevant to healthcare and wellness professionals.
While we strive to ensure that all information is accurate and evidence-based, the content on the Vivere website is for educational and informational purposes only. It is not intended to replace professional medical advice, diagnosis or treatment. Readers should always consult a qualified healthcare professional regarding any medical concerns, symptoms or treatment decisions.
Registered Name: Vivere Life Limited
Company Number: 15899819
Registered Address: Unit 3 Castlebridge Office Village, Castle Marina Road, Nottingham, England, NG7 1TN
Vivere is one of the UK’s leading provider of health and well-being products, including state-of-the-art gut microbiome testing, NAD+ supplementation and more.
Sources
Vivere is committed to publishing information that is accurate, reliable and supported by credible sources.
To support the quality and trustworthiness of our content, we may reference information from reputable organisations and publications, including but not limited to:
The NHS
NICE (National Institute for Health and Care Excellence)
Peer-reviewed scientific journals and clinical studies
Government and public health organisations
Registered dietitians, nutrition professionals and healthcare practitioners
Information published by recognised healthcare and scientific institutions
Product and ingredient information supplied by manufacturers and licensed facilities
Where appropriate, we also review emerging research in areas relating to microbiome science, nutrition, wellness and longevity.
Crediting sources
Where external research, quotations, statistics or clinical studies are referenced, Vivere will clearly acknowledge the original source.
This may include:
Linking to the original source material
Referencing the relevant study, journal or publication
We aim to ensure that readers can distinguish between externally sourced information and editorial content produced by Vivere.
Our editorial approach
Much of the content published on the Vivere website is created following independent research conducted by our team.
After reviewing reliable scientific and healthcare sources, we produce content that is written in plain English and designed to help readers better understand complex health and wellness topics.
We aim to present information in a balanced and responsible way that supports informed decision-making and encourages healthy lifestyle habits.
Some areas of wellness and longevity research continue to evolve. In cases where scientific evidence is limited, emerging or still being explored, we will aim to make this clear within our content.
We do not present experimental, developing or non-conclusive findings as established medical facts.
Content production and review process
All content published on the Vivere website is researched using credible and relevant sources before being written.
All content produced by Vivere is written and reviewed by qualified professionals, including:
Each piece of content we publish on our website clearly states the author and any other relevant person(s).
Once written, all content will then undergo:
Proofreading and editing
Brand and tone of voice review
Medical, nutritional or subject matter review where appropriate
Compliance checks
Content produced covering supplementation (including NAD+), health conditions, the gut microbiome, clinical claims, and biohacking must follow the process outlined above before being published.
Pieces are reviewed by the most relevant person(s), based on expertise, experience and qualifications. Reviewer names will be published on the necessary pieces.
We aim to ensure that all published information is:
Clear and easy to understand
Accurate and responsibly written
Relevant to our audience
Consistent with current guidance and available evidence
Content will be reviewed and updated periodically to reflect:
New scientific evidence
Changes to guidance or regulations
Product or service updates
Improvements in clarity or accuracy
While we aim to keep our content up to date, readers should be aware that research and guidance in healthcare and wellness can change over time. All content must be reviewed as soon as possible if relevant NICE guidelines, NHS policy, or clinical evidence changes.
To ensure our readers maintain full transparency about our content updates, we ensure all published articles include a “Last Updated” date.
Medical and wellness claims
Vivere takes care to avoid misleading, exaggerated or unsupported claims.
Any references to potential health benefits, ingredients, supplements, wellness practices or lifestyle approaches are based on available evidence at the time of writing.
Individual responses to supplements, nutrition plans, lifestyle changes and wellness interventions can vary significantly.
We do not guarantee specific outcomes from the use of any product, recommendation or service.
Impartiality
Our editorial content is intended to inform and educate.
Where products, ingredients, supplements, tests or wellness approaches are discussed, this is done to support understanding and awareness.
We do not claim that any single product, supplement or wellness approach is suitable for everyone.
Where comparisons are made between products, ingredients or approaches, we aim to present information fairly and objectively.
Readers are encouraged to seek professional medical advice before making significant changes to their diet, supplementation, medication or lifestyle.
Promotion of services
Vivere provides gut microbiome testing, wellness products, NAD+ products and personalised health insights.
As part of our content, we may reference or promote products and services available through Vivere where relevant to the topic being discussed.
We may also reference external organisations, healthcare services or educational resources where these may benefit readers.
Editorial independence
Commercial considerations do not override our commitment to producing accurate and responsible editorial content.
Our editorial team of reviewers and authors work independently from our commercial and marketing team.
Where Vivere products are mentioned in our content, they are clearly labelled as such.
In content where comparisons are drawn across the sector, we ensure the process of creating such articles is impartial to ensure fairness and objectivity.
Affiliate and sponsorship disclosure
If any content that is produced has been done so via sponsorship or commercial influence, this will be clearly marked to ensure readers are aware.
If affiliate links are used in our content, these are clearly disclosed on the relevant page, in line with ASA standards. Commercial or affiliate links are never included in our content without being disclosed.
Medical and scientific terminology
Our goal is to make health and wellness information understandable to a wide audience.
Where medical, nutritional or scientific terminology is used, we aim to explain these terms in clear and accessible language.
We do not assume prior medical or scientific knowledge from our readers.
Regulatory compliance
All editorial content produced by Vivere complies with ASA and CAP Code for health and wellness claims.
We also make sure to follow MHRA guidance regarding making unlicensed medical claims.
Any testimonial or success story content on our website complies with advertising standards.
Use of AI in content production
When necessary, we utilise a number of AI tools to aid our content production, including:
ChatGPT
Google Gemini
Claude
These tools are used for both writing and researching the topics we cover.
All AI content is strictly reviewed, edited and approved by a qualified human member of our team before it is published. Our human reviewers and authors are responsible for the accuracy of any published material.
It is important to note that we have never and will never use AI to generate or extrapolate clinical claims.
Images and visual content
Images used throughout the Vivere website are selected to support and complement editorial content.
Visual assets may include:
Licensed royalty-free imagery
Brand photography
Illustrations or diagrams
Educational graphics
We aim to ensure that all imagery is appropriate, professional and relevant to the content being presented.
All applicable copyright and licensing requirements are respected.
Privacy and confidentiality
The content on the Vivere website is intended to provide general educational information relating to health, wellness and longevity.
We do not publish confidential or personally identifiable information without appropriate consent.
Vivere will not disclose private correspondence between individuals and the company unless legally required to do so.
For further information about how personal data is handled, please refer to our privacy policy.
Sensitive topics
Some health and wellness topics may be personal or sensitive in nature.
We aim to approach all content responsibly, respectfully and without judgment.
Where appropriate, we encourage readers to seek guidance from a qualified healthcare professional for personal medical concerns.
Offensive or inappropriate content
Vivere aims to ensure that all published content and imagery are appropriate for a general audience.
We will not knowingly publish content or visual material that is graphic, discriminatory, inflammatory or intentionally offensive.
Feedback, corrections and complaints
We welcome feedback from readers and are committed to correcting significant inaccuracies where identified. A significant inaccuracy includes:
Factual inaccuracies
Misleading content
Outdated content
If you believe that any information published on the Vivere website meets this criteria, or if you would like to provide general feedback regarding our content, please contact us.
Editorial feedback and complaints can be submitted via:
Email: [email protected]
We will review all reasonable feedback and make updates or corrections where appropriate. If a correction is made, we will clearly state a correction notice to ensure our content is not updated silently.
The content on the Vivere website is for general educational and informational purposes only. It is not medical advice and should not be used as a substitute for consultation with a qualified healthcare professional. Use of this website does not create a doctor-patient, practitioner-client, or healthcare professional relationship.
If you have a medical condition, symptoms, or concerns about your health, please seek advice from a qualified healthcare professional. If you are experiencing urgent symptoms, seek immediate medical attention.